Some people want to have their cake and eat it, too. This case is for them, as long as the cake we're talking about is an iPhone, and "eating" is a metaphor for having a PopGrip that's integrated right into a super strong OtterBox Defender Series case. Isn't that what that metaphor is trying to get at?
Durable design for ultimate phone protection
Secure grip with a single-hand
Swappable components for unique styling